Combine olive oil, lemon juice, minced garlic, grated ginger, honey, smoked paprika, cumin, salt, pepper, and soy sauce in a bowl. Whisk for 30 seconds until honey dissolves — this prevents clumpy seasoning later on the chicken.
Place chicken thigh pieces in a large zip-top bag or shallow dish. Pour marinade over chicken, ensuring every piece gets coated — I use my hands to rub it in because you catch spots a spoon misses.
Seal and refrigerate for at least 2 hours, but 4-8 hours is ideal if your schedule allows it. I confess I've grilled after just 45 minutes when time compressed, and it still worked; the flavor just wasn't as deep.
Remove chicken from refrigerator 15 minutes before grilling so it reaches room temperature — this prevents cold centers when exterior chars. Pat each piece dry with paper towels because moisture blocks browning and steams instead of grilling.
Heat grill to medium-high heat (around 400°F). Oil the grates well because chicken sticks without this step, and I learned that the hard way years ago.
Grill chicken thighs for 4-5 minutes per side, watching for char marks before flipping. Dark meat forgives slight overcooking better than white meat, which is why I chose thighs for this grilled chicken thigh marinade family recipe — kids' schedules shift, guests arrive late, life happens.
Use an instant-read thermometer to confirm 165°F internal temperature at the thickest part. Let chicken rest on a plate for 5 minutes before serving so juices redistribute instead of running onto plates.
Garnish with fresh parsley if you're using it, then serve immediately while chicken still holds warmth.